Recorded Webinar4 Ways Location Intelligence Improves Marketing Effectiveness

Learn how location intelligence can optimize your marketing campaigns, understand customer behaviours, and discern patterns and trends more easily.

CARTO’s location intelligence platform helps marketing departments and agencies understand the impact and value of place and use this knowledge to strengthen operational performance, strategic investments, and everyday decisions.

In this webinar, we demonstrate how our Location Intelligence platform can help improve marketing effectiveness by:

1. Helping you locate where and to whom marketing investments should be made

2. Teaching you to identify consumer patterns with data visualizations that can inform future decisions

3. Providing you tips and strategies to translate predictive analyses into location-based marketing campaigns

4. Presenting you industry-wide best practices for digital marketing campaigns, such as optimal KPIs metrics, that will help measure the success of your next marketing endeavor.