Report

A Playbook for Post-Pandemic Retail Site Selection

Using Location Data to drive Brick and Mortar Retail Planning in 2021 & beyond

Brick and mortar retail has had winners and losers since the COVID pandemic began. Some brands have pivoted effectively, while others have struggled to navigate lockdowns, social distancing, and non-essential retail.

In this report, we look into current site selection strategies and how location data can be used to help retailers adapt, survive, and thrive in a post pandemic world.

The report contains:

• Retailer case studies from across North America, outlining how they have adjusted their store network strategy in response to the global pandemic and ever changing consumer demands.
• Details on how innovative location data streams can be leveraged to surface site expansion or consolidation opportunities.
• Examples of how retailers have taken different approaches to drive expansion decisions and predict store performance in a given target territory.